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Media and Communication Studies

Media and Communication Studies minor

The MACS minor is an appropriate complement to several majors offered at UCFV. For example, students may wish to combine it with the sociology/anthropology major offered by Social, Cultural, and Media Studies, or with an English or psychology major.

Students seeking careers in the technical areas of media production will find these courses very valuable, but will need courses from elsewhere to provide instruction in the mechanics of production. For example, while the film industry in Canada is studied, film-making is not.

This section specifies the minor discipline requirements only. Information on additional Bachelor of Arts requirements can be found here.

Lower-level requirements: 12 credits

A minimum of 12 credits selected from:

Course Title Credits
MACS 110 Introduction to Communication Theory (see Note) 3
MACS 130 Explorations in Mass Communications (see Note) 3
MACS 210 History of Communication 3
MACS 212 Applied Communications 3
MACS 215 Advertising as Social Communication 3
MACS 221 Media and Audiences 3
MACS 230 Introduction to Communication Media 3
MACS 240 The Political Economy of Communication 3
LAS 100 Images of Latin America 3
SCMS 270 Dynamics of Racism in Canada 3

Note: Students must take at least one of MACS 110 or 130.

Upper-level requirements: 15 credits

Course Title Credits
SCMS 334 Cultural Policy 4
SCMS 355 Quantitative Methods (see Notes 1 and 2)  
 or SCMS 356 Qualitative Research Methods (see Notes 1 and 2) 4
SCMS 460 Issues in the Information Society 4
One of CMNS 312, 325, 360, 412, CRIM 416, PHIL 323, SOC 335, or AH 316 3

Note 1: SCMS 255 is a prerequisite for SCMS 355 and 356. Students intending to take one or both of these courses should plan accordingly.

Note 2: Students who have taken one or both of the methods courses (SCMS 355 and 356) for the sociology/anthropology major may substitute this requirement with a minimum of four additional credits from the list provided for the last requirement.

Note 3: Students doing a sociology/anthropology major and MACS minor: SCMS 334 and SCMS 460 may be counted as either sociology or MACS credit, but not both. Students doing a sociology/anthropology major and MACS minor should consult with the Arts Advice Centre for appropriate course selection.

Course listings

For complete details on courses see the course descriptions section.

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