UFV Academic Calendar 2012/13

UFV A - Z  |  Search  |  Library  |  UFV Online  |  Directory  |  IT Help  |  Contact  |  myUFV

Media and Communication Studies

Associate of Arts degree Media and Communication Studies option

The Associate of Arts Media and Communication Studies option focuses on the study of information — how it is created, packaged, shared, distributed, consumed, and used.

You will learn about all media industries, including the internet, and how they are changing. You will learn how you are affected by advertising and other commercial images, how Canadians “fit” in the global village, what literacy in the new media means; in short, how your life and your society are changing in response to innovations in communication.

Students seeking careers in the technical areas of media production will find these courses very valuable, but will need courses from elsewhere to provide instruction in the mechanics of production. For example, while the film industry in Canada is studied, film-making is not.

Graduates of the Associate of Arts Media and Communication Studies option are prepared to seek employment,  to transfer to one of the many degree programs in Canada, or to ladder into the Bachelor of Arts (MACS minor or extended minor) at UFV.

Careers in Media and Communication

People with degrees in Communication find work in a variety of fields, including management or research connected with communication industries; research or policy development in government (related, for example, to the introduction of new technologies); research in international development; public education, advertising, or marketing. A bachelor’s degree is also appropriate preparation for graduate work in a variety of other disciplines.

Entrance requirements

See the Associate of Arts degree section for details on entrance requirements and application procedures.

General requirements

60 credits of 100- and 200-level courses. A minimum of 15 credits must be completed at UFV.

Each course must be transferable to one of Simon Fraser University, University of British Columbia, University of Northern British Columbia, or University of Victoria. Transferability of courses can be found on the B.C. Transfer Guide at bctransferguide.ca. No course will be used to meet more than one of the following specific requirements.

Graduation requires a cumulative GPA of 2.0 or higher calculated on all courses that could apply to the program.

Specific requirements

Course Title Credits
6 credits in English or Communications:  
ENGL 105–170 or CMNS 125, 155, 251 6
9 credits in Science:  
Mathematics, Computing Science, or Statistics course 3-4
Lab science 100-level course 3-4
Science elective 100- or 200-level course 3-4
36 credits in Arts:  
MACS 110 Introduction to Communication Theory 3
MACS 130 Mass Communication in Canada 3
MACS 200-level courses 15
Humanities 100-level courses (other than English) 9
Arts elective 100- or 200-level course 3
Arts elective 200-level course 3
9 credits in Arts, Science, or other areas 9
Total   60

Subject areas

Please see this section for a list of the subject areas which apply to Associate of Arts program categories.

Course listings

For complete details on courses see the course descriptions section.