Academic Calendar Winter/Summer 2019

Media and Communication Studies

Associate of Arts degree - Media and Communication Studies option

The Associate of Arts, Media and Communication Studies option, focuses on the study of information - how it is created, packaged, distributed, and used.

You will learn about different media industries, including social networks, and how they are changing. You will learn how advertising and other commercial images affect you, how Canadians fit into the global village and what it means to be literate in the new media; in short, you will learn how your life and society are changing in response to innovations in communication.

Students seeking careers in the technical areas of media production will find these courses very valuable, but will need courses from elsewhere to provide instruction in the mechanics of production. For example, while the music industry is studied, sound recording is not.

Graduates of the Associate of Arts, Media and Communication Studies option are prepared to seek employment, to transfer to one of the many degree programs in Canada, or to ladder into the Bachelor of Arts (MACS minor or extended minor) at UFV. Graduates are also eligible to apply to enter into the third year of the Bachelor of Arts in Professional Communication at Royal Roads University.

Careers in Media and Communication

People with degrees in media and communication find work in a variety of fields, such as: media research, training or consulting; media production, analysis, or criticism; advertising and pubilc relations; human relations and management. They can also go on to graduate school.

Entrance requirements

See the Associate of Arts degree section for details on entrance requirements and application procedures.

General requirements

  1. 60 credits of 100- and 200-level courses. A minimum of 15 credits must be completed at UFV.
  2. Each course must be transferable to one of Simon Fraser University, University of British Columbia (Vancouver or Okanagan campus), University of Northern British Columbia, or University of Victoria. Transferability of courses can be found on the B.C. Transfer Guide at No course will be used to meet more than one of the following specific requirements.
  3. Graduation requires a cumulative GPA of 2.00 or higher calculated on all courses that could apply to the program.

Specific requirements

Course Title Credits
6 credits in English or Communications:
ENGL 105–170 or CMNS 125 or 251 6
9 credits in Science:
Mathematics, Computing Science, or Statistics course 3-4
Lab science 100-level course 3-4
Science elective 100- or 200-level course 3-4
36 credits in Arts:
MACS 110 Introduction to Communication Theory 3
MACS 130 Mass Communication in Canada 3
MACS 200-level courses, CMNS 180, or ENGL 208 15
Humanities 100-level courses (other than English) 9
Arts elective 100- or 200-level course 3
Arts elective 200-level course 3
9 credits in Arts, Science, or other areas 9
Total 60

Subject areas

Please see this section for a list of the subject areas which apply to Associate of Arts program categories.

Undergraduate continuance

Students enrolled in undergraduate courses (courses numbered 100 or above) must maintain an undergraduate Cumulative Grade Point Average (CGPA) of at least 2.00 to remain enrolled in Good Academic Standing at UFV. Students in Good Academic Standing will have no registration limits placed on them. Failure to meet the minimum CGPA requirement will result in restrictions on registration and may eventually lead to academic suspension from undergraduate studies at UFV. Students on Academic Warning or Academic Probation are limited to registering in 10 credits. For further details, see the Academic standing and undergraduate continuance section of the academic calendar. Academic standing is governed by UFV’s Undergraduate Continuance policy (92).

Course listings

For complete details on courses see the course descriptions section.

Current Students