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School of Culture, Media, and Society

Media Literacy associate certificate

QUICK FACTS

Credential:
Certificate

Duration:
1 semester

How to apply

Start date:
September, January, May 

Location:
Abbotsford campus

Cost:
(Details)

FEATURES:

  • Shows employers that you have the ability to critically assess content for use in traditional or digital media.

PROGRAM DESCRIPTION

Media literacy is an essential skill for employment and citizenship in Canada. This is why UFV offers a three-course, nine-credit Media Literacy associate certificate to teach you to ask the right questions about the media you consume.

  • Find out how communication technologies are shaping your world.
  • Examine how the media affects individuals, societies, and cultures.
  • Learn how mass media function, how messages are selected and distributed, and what are the effects of these messages.
  • Learn about media and popular culture, music and society, and cultural industries in Canada. 

View the Media Literacy associate certificate's program outline in the UFV Academic Calendar

Additional opportunities

Get involved with other students by joining the Media and Communications Student Association.

CAREER EXPECTATIONS

Once upon a time, reading, writing, and arithmetic were the basic skills necessary for most jobs. But now, media literacy has become the new literacy.

With the growth of digital technologies, more people than ever are required to create and share media as part of their job. Media and communications skills are becoming essential for an increasingly wide-range of roles in human resources, sales, customer service, hospitality, education, business, marketing, and more.

Showcasing a Media Literacy associate certificate on your résumé can help you stand out if you apply for a job that requires the ability to critically assess content for use in traditional or digital media. Completing a Media Literacy associate certificate can also be an excellent professional development opportunity if you are a teacher or instructor.

ENTRANCE REQUIREMENTS

OTHER ADMISSION CATEGORIES

This program is open for international students

QUESTIONS?

Phone: 604-557-4080
Toll free: 1-888-504-7441, ext. 4080
Email: scms@ufv.ca
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